Tammy Marshall

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Founder, The BHive


The BHive is an innovation & change management consultancy and educator. Our goal is to help people and businesses to reset for the future. We do this by shifting the way people and businesses think and act so that they’re able to adapt quickly and get results.Tammy built a career enabling global companies to pivot, transform and capitalise on rapid growth opportunities. With over 25 years experiences in travel and tourism across the Asia-Pacific, North America and Europe including leadership in touring, cruising, transport, food and beverage and hospitality. I offer a proven track record in establishing strategically aligned brands, cultures and operating models that exceed revenue and EBITDA targets, year on year.

Tammy built a career enabling global companies to pivot, transform and capitalise on rapid growth opportunities. With over 25 years experiences in travel and tourism across the Asia-Pacific, North America and Europe including leadership in touring, cruising, transport, food and beverage and hospitality. I offer a proven track record in establishing strategically aligned brands, cultures and operating models that exceed revenue and EBITDA targets, year on year.From as early stage of her career with Contiki to her last role with TFE Hotels she has been drawn to challenging and complex roles that require a progressive and change-oriented leadership style to forge paths forward into new territories and markets. Tammy played a leading role in propelling the travel and tourism sector into its current stage of dynamic modernisation, most notably through her success in launching and embedding experiential travel as a globally relevant offer.

From as early stage of her career with Contiki to her last role with TFE Hotels she has been drawn to challenging and complex roles that require a progressive and change-oriented leadership style to forge paths forward into new territories and markets. Tammy played a leading role in propelling the travel and tourism sector into its current stage of dynamic modernisation, most notably through her success in launching and embedding experiential travel as a globally relevant offer.Highly skilled at leading both the visualisation and operationalisation of new business ideas, she has successfully launched and embedded experiential travel in global markets. Core to this success is two key strengths: the ability to define and execute highly effective strategic plans and programs of significant transformation and the passion I have for developing fiercely engaged and fulfilled front-line and leadership teams that are fully focused on delivering exceptional customer experiences.

Highly skilled at leading both the visualisation and operationalisation of new business ideas, she has successfully launched and embedded experiential travel in global markets. Core to this success is two key strengths: the ability to define and execute highly effective strategic plans and programs of significant transformation and the passion I have for developing fiercely engaged and fulfilled front-line and leadership teams that are fully focused on delivering exceptional customer experiences.Tammy believes that successful people and business transformation

Tammy believes that successful people and business transformation rests on what she call the FIVE Rs! (R)eset by (R)efocusing strategy, (R)eengineering business, (R)ealigning internally and (R)ethinking communication. So much so, she founded The BHive – a business that helps people and businesses to reset for the future through our speciality in innovation, change management and education.TS is a dynamic and innovative university in central Sydney. One of Australia’s leading universities of technology, UTS has a distinct model of learning, strong research performance and a leading reputation for engagement with industry and the professions.