Chairperson, Pacific Asia Travel Association (PATA) Thailand Chapter
Director of Business Relations Management, Centara Hotels & Resorts, Thailand
Ben is a corporate ambassador for Centara Hotels & Resorts, the biggest and fastest growing Thai-owned hotel chain. She is responsible for strengthening relations between Centara and the owners of Centara-managed hotels located in 11 countries in Asia and Indian Ocean.
Ben represents Centara in various Industry Councils and Associations. She is currently a Chairperson for PATA Thailand Chapter, a member of Academic Committee of Tourism Council of Thailand (TCT), a Member of Hospitality Committee of Pacific Asia Travel Association (PATA). She is a frequent guest lecturer at Universities in Thailand e.g., Thammasat University, Bangkok University, Chaing Mai University, Prince of Songkla University and Assumption University.
Before joining Centara, Ben worked for the Pacific Asia Travel Association (PATA) at its head office in Bangkok as PATA Regional Director – Greater Mekong/ Director of PATA Chapter Development. During her term with PATA, she helped set up five new PATA Chapters and implemented a new strategy to expand PATA Student Chapters.
Ben started her career in the hospitality industry at the Royal Orchid Sheraton Hotel & Tower in Bangkok. She had also worked at the Shangri-La Hotel and The Mandarin Oriental.
Centara Hotels & Resorts is Thailand’s leading operator of hotels, with 48 deluxe and first-class properties covering all the major tourist destinations in the Kingdom. A further 26 resorts in Maldives, Vietnam, Bali, Sri Lanka, Mauritius, Ethiopia, Qatar, Laos and Oman brings the present total to 74 properties. Brands and properties within Centara ensure that specific categories such as couples, families, individuals, and meetings and incentives groups will all find a hotel or resort that is appropriate to their needs.
Centara operates 30 branches of Spa Cenvaree, one of Thailand’s most luxurious and innovative spa brands, together with 7 branches of the value brand Cense by Spa Cenvaree, which provides core spa services for busy travellers. The company’s Kids’ Club is available at all the family-friendly resorts to ensure that the youngsters and teens have their own leisure zone. Centara also operates three state-of-the-art convention centres in Bangkok, and two in northeastern Thailand, one being located in Udon Thani and the other in Khon Kaen. The latest Centara brand is named COSI Hotels, an affordable lifestyle brand designed for travellers who predominantly make their bookings via the internet and who want comfort and convenience at affordable prices; the brand is under development with the first property due to open in 2016.