China Marketing Update from Stargazer 8.02

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CHINA, August 2, 2019 -Tourism Marketing Update from Stargazer

1. FIT permit to Taiwan is banned to people in 47 mainland cities in China from August 1 by Chinese Ministry of Culture and Tourism. Many airlines such as China Southern Airlines and China Eastern Airlines refund individuals who have book the tickets to Taiwan for free.

2. From July 30, Japan offers an online application option for single-entry visas for Chinese group tourists, which is much more convenient for Chinese tourists. All tourists, including group tourists and individual tourists, can benefit from e-visa from April, 2020.

3. It is said that Thailnd would issue free visas for Chinese tourists since October 31, 2019, when the VOA fee preferential policy expired. The free visa policy is still under proposal process, which gains much attentions from Chinese tourists.

If you would like to know more about China market or to receive more information from our company, please click in this link Stargazer Co., Ltd.

About Stargazer—How to Use Influencer Marketing to attract Chinese Tourists?

Thanks to the digital age, influencers including travel KOLs and celebrities in tourism field are heavily shaping Chinese tourists’ travel decision-making. Chinese travelers are becoming more and more dependent on the travel info online, including hotel recommendation, travel tips and shopping tips which KOLs has posted on public platforms, such as Weibo, Wechat, Red (Xiaohongshu) and Mafengwo. Thus, influencer marketing is one of the most effective and convenient ways to approach more Chinese tourists. Stargazer Co., Ltd. could help stakeholders in Asia Pacific to do influencer promotion campaigns and visits in the coming 4 steps.

Step 1: Audit

Stargazer could help you analyze your positioning to find the best strategy for your campaign

Step 2: Choose the Right KOL

Stargazer could help you choose the right KOL depending on your demands and positioning.

Step 3: Communication

Stargazer could contact and communicate with the appropriate KOL for your campaign with our great resources of KOLs.

Step 4: Monitor & Report

Stargazer could monitor the quality of the exposure and send you a report with all details.

Want to know more about Stargazer’s influencer campaign services, please contact [email protected].