Edmund Morris

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Component Lead at USAID Jordan Local Enterprise Support Project (LENS), USAID

As the Component Lead for the USAID Local Enterprise Support (LENS) Project in Amman, Jordan, Edmund Morris’s work focuses on supporting and fostering local economic development through initiatives that bring new sources of income to rural, underserved communities across the country. Over the last five years, he and his team have been quantifying the economic impact of tourism in Jordan, mapping the impact products and services have on destinations and designing initiatives to grow the tourism sector and support communities across the country. As the Founder of the Adventure Travel Local Analytics System (ATLAS), Edmund is able to assess the role of tourism products, services, companies and communities have on destinations, helping design new strategies, build new products, justify investments and guide policy.