Greenview partners with Cornell to improved hotel sustainability benchmarking

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ITHACA, July 25, 2016 — Greenview partnered with Cornell’s Center for Hospitality Research (CHR) to release the latest benchmarks from an ongoing international project to create default sustainability data for the global hotel industry. The report, “Hotel Sustainability Benchmarking Index 2016: Energy, Water, and Carbon,” led by Eric Ricaurte, Founder and CEO of Greenview, in collaboration with eleven global hotel firms, analyzes data provided for 8,880 properties. The report, which details the Cornell Hotel Sustainability Benchmark Index (CHSB), is available at no charge from the CHR at the Cornell School of Hotel Administration.

“By adding new segmentation by climate and hotel type, we have strengthened our industry-centric approach to this effort, given the realization that a practical benchmark must start within specific locations and segments, rather than trying to compare all properties,” said Ricaurte. He pointed out that the hotel sustainability study’s goal is to build a representative database that provides raw benchmarks as a base for industry comparisons and data integration.

The results are presented in the CHSB2016 Index report, where users can obtain the range of benchmarks for energy consumption, water consumption, and greenhouse gas emissions for hotels within specific segments and geographic locations.

Data for this benchmarking report were provided by Diamond Resorts, Hilton WorldwideHost Hotels & ResortsHyatt Hotels CorporationInterContinental Hotels Group, Mandarin Oriental Hotel Group, Marriott International, Park Hotel Group, Saunders Hotel Group, The Hongkong and Shanghai Hotels, and Wyndham Worldwide.

“Hilton is committed to sustainable business,” said Maxime Verstraete, vice president of corporate responsibility, Hilton Worldwide. “By participating in the CHSB index we are able to analyze and benchmark our environmental data, which we track through LightStay, our corporate responsibility performance measurement platform, against the broader hotel industry to drive improvements and reduce our footprint. We are proud to be a part of this global initiative which positively impacts our industry and the environment.”

Ricaurte invites hotel companies to participate in the 2017 edition of the Cornell Hotel Sustainability Benchmarking Index, which has now begun collecting 2015 data sets for carbon emissions, energy use, and water use.

“The travel and tourism sector has an incredible opportunity to drive sustainability around the world,” said Denise Naguib, vice president, sustainability and supplier diversity, global operations, Marriott International. “The CHSB benchmark provides hotels the information that they need to know where they stand among their peers, and to apply that information to drive improvements and promote their own efforts to customers.”

Natalie Chan, of Hongkong and Shanghai Hotels, added: “We appreciate this study’s effort to enable hotel companies to benchmark their environmental performance and build awareness across key markets.” Chan is director, corporate responsibility and sustainability of the Hongkong and Shanghai Hotels, Ltd., which operates The Peninsula Hotels.

Ricaurte concluded: “We’re also excited to share this year’s CHSB Index in partnership with a number of additional initiatives that support the common goal of sustainability benchmarking. I want to thank the participants in this year’s study, and we encourage other organizations to become involved. We see great customer support for this effort, since many guests want information about the carbon footprint of their hotel stay.”

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About Greenview

Greenview is a sustainability consulting and research firm that helps travel & tourism organizations with their sustainability strategy and programs. Greenview works with many of the industry’s leading companies, as well as citywide event planners, destinations, associations, and research institutions to advance sustainability as the industry’s thought leader, and provide the most effective and practical implementation support for its clients.

Services include helping organizations devise strategies across their portfolios to approach key areas, then track, measure, and communicate their performance, helping meet needs such as reporting to investors or stock exchanges, pursuing certification, and innovating with best practices. In addition to advisory services, Greenview offers an innovative data management platform, the Greenview Portal, an online system where hotels and MICE venues track their practices and performance, enabling them to find and catalyze best practices in the hospitality industry through global access to the latest trends. Greenview works to harmonize sustainability criteria and data across the industry, leading innovative studies such as the global Hotel Sustainability Benchmarking study, Green Venue Report, and ESG Trends & Guidance.

 

About the Center for Hospitality Research

The purpose of the Center for Hospitality Research is to enable and conduct research of significance to the global hospitality and related service industries. CHR also works to improve the connections between academe and industry, continuing the School of Hotel Administration’s long-standing tradition of service to the hospitality industry. Founded in 1992, CHR remains the industry’s foremost creator and distributor of timely research, all of which is posted at no charge for all to use. In addition to its industry advisory board, CHR convenes several industry roundtables each year for the purpose of identifying new issues affecting the hospitality industry.

Center Members: Accenture, Access Point Financial, Inc., Barclaycard US, Cvent, Davis & Gilbert LLP, Deloitte & Touche USA LLP, DerbySoft, Duetto, Four Seasons Hotels and Resorts, Fox Rothschild LLP, Hilton Worldwide, Host Hotels & Resorts, Hyatt Hotels Corporation, IDeaS Revenue Solutions, InterContinental Hotels Group, Jumeirah Group, Marriott International, NTT DATA, Preferred Hotels & Resorts, priceline.com, PwC, The Rainmaker Group, RateGain, ReviewPro, Sabre Hospitality Solutions, STR, Taj Hotels Resorts and Palaces, Tata Consultancy Services, Wipro EcoEnergy, and Wyndham Hotel Group