Luis Vargas

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CEO and Founder, Modern Adventure


My purpose is to inspire and enable others to have transformative experiences, with the knowledge that travel can be a force for good. I believe that there is an explorer in each of us and that adventure and discovery are essential elements of the human experience. We are living in extraordinary times. Never before have meaningful experiences been more important or accessible.

After college, having studied Marine Biology, and becoming a dive instructor, I realized a profound passion around sharing the world with others. Seeing firsthand the impact and joy these moments provided, I knew, early on, I had found my life’s work. I spent the next decade, guiding and handcrafting adventures for others around the world.

Now, I’ve spent almost 20 years working globally in the digital, start-up and adventure travel space helping iconic brands like Disney, REI, Backroads, and The Clymb, both build and scale, meaningful experience-based businesses.

Today, I’m the CEO and Founder of MODERN ADVENTURE which exists to distill the beating heart of a brand into extraordinary content and travel experiences.

I have been an active participant on Non-Profit and Start Up boards, having served on the boards of Sustainable Travel International, Young Travel Professionals, and the Adventure Cycling Association. I currently serve as the President of the Adventure Travel Association, and frequently speak at flagship events around the world.

Last May, I presented a TEDxPortland talk about the transformative power of travel and investing in experiences, instead of more stuff. I also serve as Board Member, Investor, and Advisor to early and growth stage travel startups: TripGrid, Bold Betties, Sacred Rides, and Untrodden.

I deeply value community, and actively invest time, and resources, in those that have the power or potential, to inspire, convene, and be catalysts for progress and change.