Martin Snedden

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Former CEO, Tourism Industry Aotearoa (TIA)


Martin Snedden is an in-demand keynote speaker, sharing his internationally acclaimed success story from the RWC 2011.

He is the former CEO of Duco Promotions Limited. Duco’s strong event portfolio includes the Dick Smith NRL Auckland Nines and the KFC Fight For Life as well as management of New Zealand’s rising boxing star Joseph Parker.

Martin is currently a director of both New Zealand Cricket (NZC) and Auckland World Master Games 2017 (the entity charged with delivering an event of significant sporting and economic importance for Auckland).

Throughout 2014, as a director of the International Cricket Council (ICC), Martin was closely involved in the ICC’s reorganisation of the governance of international cricket and the re-shaping of cricket’s Future Tours programme. This role also saw Martin leading the winning New Zealand/Australian bid for the 2015 ICC World Cup.

As CEO of the Tourism Industry Association, he led our tourism industry through the creation of ‘Tourism 2025’, a framework to provide New Zealand’s number two-ranked export earning industry
with a confident sense of strategic direction through the next decade.