PATA Malaysia Taylor’s Student Chapter: PATA NextGen Paints the Future of Tourism at PIYF 2015

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12 November 2015 – PATA International Youth Forum 2015 (PIYF 2015) was held on the 6th and 7th November 2015 at Taylor’s University, Malaysia. The two-day forum hosted by Taylor’s University and organised by the cheeky but intelligent minds of NextGen PATAns of Malaysia Taylor’s University Student Chapter (PMTSC), welcomed a total of 86 international and local participants. PMTSC started organizing this event in 2013 with the aim of revolutionizing the concept of youth forum to make it more relevant to the student community in this industry. After two successful years of high-energy, high-involvement forums, this year saw participants coming from institutions such as Lyceum of the Philippines University and Far Eastern University (The Philippines), Macau University of Science & Technology and the Institute for Tourism Studies (Macau), Dusit Thani College (Thailand) and Ton Duc Thang University (Vietnam). This last instalment of PIYF is themed “Paint the Future: Envisioning Tourism in 30 Years”, where participants gathered to work on their very own vision of tourism in 2045 based on inputs from the invited speakers.


Through insightful sessions like the Keynote Session with PATA Regional Director of the Pacific, Mr. Chris Flynn and Pro Vice-Chancellor (Global Engagement) – International Relations of Taylor’s University, Dr. Perry Hobson, and a dialogue session with industry experts, Deputy Dean of Taylor’s University School of Hospitality, Tourism and Culinary Arts, Dr. Toney Thomas, Programme Director of Postgraduate Programmes of Taylor’s University, Dr Paolo Mura, Hotel Manager of Container Hotel Group (CHG), Mr Gan Kian Fatt and moderated by PATA Headquarters representative and Taylor’s University alumnus, Ms JC Wong, participants were introduced to theme of the forum. The forum was also joined by speakers like Mr Matthias Gelbert the Green Man and Mr Ernesto Jr Labra from San Carlos University, Philippines.

After two days of workshop, teams presented their vision of tourism in 2045 and the team with the best vision was chosen by the panel of experts and presented with a medal for their forward-thinking effort. Participating institutions were also represented in a Virtual Tourism debate session which saw interesting arguments presented on the possibility of tourism in virtual reality. PIYF 2015 ended with a bang with a cultural themed dinner, “Petite Fiesta 2015”.

PIYF 2015 received great support from PATA and Taylor’s University. PIYF 2015 was also sponsored by Holiday Tours, Ruemz Hotel, Green Man and Container Hotel Group, and supported by the organising partners; Far Eastern University, Institute for Tourism Studies, Dusit Thani College, and Ton Duc Thang University.

Find out more about PIYF 2015 at the links below:

Official website:
Facebook .

Check out what happened in PIYF 2015 below:

Closing video: .

Should you have any inquiries do drop us an email at [email protected] .

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