Sultan Al Mutawa Al Dhaheri

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Executive Director, Tourism Sector, Abu Dhabi Tourism & Culture Authority


Mr. Al Dhaheri joined Abu Dhabi Tourism Authority in 2009 which preceded the 2018 creation of Department of Culture And Tourism  (DTC Abu Dhabi).

Appointed as Executive Director of TCA Abu Dhabi’s Tourism Sector in 2014, Sultan has been influential in developing the emirate’s promotional plans and efforts to promote Abu Dhabi and accelerate its evolution into a world-class sustainable destination.

Supporting the sector’s sustainability, priorities include developing the tourism sector and extending its value chain to stimulate and enhance the reputation of the emirate of Abu Dhabi.

Sultan has played a key role in the creation of the authority’s stakeholder engagement programme which has been implemented in close collaboration with industry leaders from Abu Dhabi’s tourism sector. Functions currently under Mr Al Dhaheri’s sector remit include Abu Dhabi Convention Bureau, International Promotions and Overseas Offices, Leisure Product and Cruise Product Development, Standards Regulation and Licensing and the authority’s Events Bureau. 

  • Executive MBA at London Business School – to graduate in July 2017
  • B.Sc. Degree in Information Systems, United Arab Emirates University (2006)