Issues and Trends (2H2022): Redefining the Quality of Experience

$200.00

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The strong rebound in tourist numbers accompanied by labour shortages faced by the travel industry has put considerable pressure on destinations to meet the expectations of “revenge” travellers’. In this context, visitor satisfaction data has become an essential metric to accelerate DMO planning, marketing and industry stewardship. In this new Issues & Trends edition, TCI Research/TRAVELSAT© has scrutinised the sentiments of inbound/outbound travellers from/to Asia Pacific through the prism of 25+ million ratings and reviews, revealing key insights around drivers of positive experiences across lodging, attractions and food activities post-pandemic.   


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