With the current global situation having a severe impact on the tourism sector, PATA has been reaching out to people who work directly and indirectly in this sector. This is particularly on the informal workers who are often ignored in the tourism supply chain. Find out more about the informal workers here and how they are affected.

The only guide you will need to understand how to start your own Tourism Destination Resilience journey.

Resilience is not only a strategy for recovery, but a necessary process to ultimately achieve sustainable tourism development. What is resilience and why does tourism destinations need it? This blog explains it all.

This article presents research carried out between December 2020 and March 2021 by the Pacific Asia Travel Association (PATA) and focusright, a Swiss consultancy that works with companies to embed responsible business practices throughout their supply chains. Supported by the Federal Department of Foreign Affairs Switzerland, the project examined the impacts of the COVID-19 pandemic on informal workers in the Thai tourism value chain.

The Pacific Asia Travel Association (PATA) and TTG Asia Media are collaborating on a series of six articles that will look into the travel and tourism industry’s future, and provide guidance to stakeholders on how a responsible, meaningful and sustainable development could be achieved.

PATA explores “The Future of Tourism” in a series of interviews through multiple, interrelated sustainability challenges that have been exacerbated by the COVID-19 crisis; aiming to provide advocacy, research and publications to provide insights on the future of sustainable tourism.

While the road to recovery will be long and arduous, I am confident we will eventually travel again. To get there, beyond just close cooperation between the public and private sectors, we will need to be innovative, creative, and resourceful. If we do that, I am sure that we will rebuild a more robust and more responsible travel and tourism industry.

We have now reached a phase where everyone is realising that a vaccine may be months if not years away and we must learn to adapt to what it has come to be referred to as the “new normal”.