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Live Webinar | Experience-Driven Travel: Trends and Insights on what APAC Travellers are Truly Seeking in 2025 and Beyond

APAC travellers are seeking richer, more meaningful journeys—prioritising cultural immersion, authentic local experiences, and personal wellbeing over traditional sightseeing. Drawing on exclusive Tripadvisor data & insights, learn the top motivators, trending activities, and actionable strategies for engaging APAC’s new generation of purpose-led explorers.

 4 PM Singapore (8 AM London | 1:30 PM New Delhi | 3 PM Bangkok | 7 PM Sydney | 9 PM Auckland) 

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Speakers:

Scott Wegener, Director, APAC, Tripadvisor

Scott is an experienced travel industry professional having worked at Virgin Australia & Tripadvisor over the past 20 years, both in Australia & Singapore. In his current role he works closely with Tourism Boards, global Hotel chains, Airlines and a multitude of brands within the travel and non-travel space, providing insights & solutions to help them achieve their marketing objectives. Read More

Mason Tay, Director of Global Markets Growth, Tripadvisor

Mason is the Director of Global Markets Growth at Tripadvisor, positioned strategically in Singapore. With a keen eye for international expansion, he orchestrates growth strategies spanning marketing, product, content, and localization across Europe, APAC, and LATAM. Read More

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PATA Destination Marketing Forum 2025