As the global tourism industry moves beyond the recovery phase, Asia Pacific stands at the forefront of a new era marked by shifting demand patterns, technological acceleration, and a renewed commitment to sustainability. With the region's inbound tourism expected to fully recover by the end of 2025, several destinations are already exceeding pre-pandemic arrival levels, signalling resilient and future-ready growth.
This webinar will present the latest data from the PATA Visitor Forecasts, highlighting key regional and global dynamics in the next three years. Industry professionals must now prepare not just for recovery, but for transformation driven by global megatrends, from AI integration to geopolitical flux and generational shifts in travel motivations.
Whether you're a policymaker, business leader, or tourism strategist, this webinar will offer essential insights to help you build adaptive strategies and leverage growth opportunities in this pivotal phase.
What You'll Learn:
Examine the projected timeline and regional variations in the full recovery of inbound travel across Asia Pacific from 2025 to 2027.
Identify emerging and re-emerging destinations leading the region’s tourism resurgence.
Understand how global macroeconomic shifts, climate action, visa liberalisation, and technological innovation are reshaping tourism flows.
Discover key source markets driving demand in the post-recovery landscape – with a focus on evolving preferences, demographics, and travel purposes.
4 PM Singapore (9 AM London | 1:30 PM New Delhi | 3 PM Bangkok | 6 PM Sydney | 8 PM Auckland)
Speakers:
Dr. Anyu Liu, Assistant Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University
Dr. Liu has led research projects funded by the National Natural Science Foundation of China, the Asian Development Bank, Pacific Asia Travel Association, and Innovate UK, and has been involved in projects in collaboration with international organizations including the European Commission, UNWTO, World Travel and Tourism Council, local tourism bureaus in China, and theme parks. Read More