Post-event recordings will be available exclusively to PATA International Members. Contact our Membership Team for access >
Two-thirds of international travellers now have sustainability at the top of the agenda for their next trip. In addition, sentiments towards regenerative travel experiences have grown significantly since the COVID-19 period. Destinations that can understand these consumer desires can leverage the fast-rising demand for regenerative travel.
These are some of the opportunities revealed in findings from TCI Research (UNWTO award winner for innovation) through its targeted social data and conversations analyses on reputation impact and actionable drivers. Additional insights can be found in the upcoming PATA Issues & Trends 2H2021, scheduled for release in November, as well as through this webinar.
Join this session to learn:
Why and how regenerative travel impact the Asia Pacific travel reputation
Which destinations are the most competitive in this segment
How some destinations are leading the way
How destination marketing organisations and travel brands can leverage APAC competitive attractiveness in regenerative travel
As part of your PATA Membership benefits, registration to this webinar is free for PATA International Members - please use the email address associated with your organisational membership to register for this event. Registration fees apply for all other participants.
Please note that certificates will be provided only for registered PATA Youth Members who have attended the live webinar on Zoom. They will be issued within 1 week of the completed event.
Speaker
Moderator
Olivier Henry-Biabaud, Founder & CEO, TCI Research
Olivier Henry-Biabaud founded TCI Research in 2010 after 20+ years of experience in market research in global companies. TCI Research -a leading Brussels-based travel BI Agency, sets global standards for measuring the pulse of sustainable and competitive destinations with a focus on visitor satisfaction, resident sentiment and destination brand reputation. Read More
Paul Pruangkarn, Director – Communications & External Affairs, the Pacific Asia Travel Association (PATA)
Paul Pruangkarn is the Director – Communications & External Affairs at the Pacific Asia Travel Association (PATA), headquartered in Bangkok, Thailand. In his role, he oversees day-to-day operations of all communications and public relations, and serves as the senior spokesperson for the Association. Read More