The “Better” Choice: Making Low-Carbon Travel the Easy Option
Seattle, United States, 29 April - Sustainable travel choices often feel like extra work, a trade-off, or a costly decision. But what if the lowest-carbon option was also the easiest and most appealing?
Join Sustainable Travel International on May 8 for their next webinar in their Road to Net Zero series: The “Better” Choice: Making Low-Carbon Travel the Easy Option. Sustainable Travel International CEO Paloma Zapata will moderate a discussion with industry leaders on how they’re redesigning experiences and marketing to naturally nudge travelers toward low-carbon choices, without added complexity or compromise.
Susanne Andersson of Visit Sweden will share how Sweden is embedding sustainability across the tourism sector and marketing the destination to inspire climate-friendly travel.
Shannon Guihan of The Travel Corporation will share how their brands are rethinking trip design and investing behind the scenes to make low-carbon travel a built-in, accessible choice.
Michele Harvey of Butterfield & Robinson will share how they are creating low-impact journeys that deliver deeper experiences without sacrificing comfort or luxury.
Webinar Details:
Title: The “Better” Choice: Making Low-Carbon Travel the Easy Option
Date: Thursday, May 8th, 2025 at 12pm ET / 6pm CET
Registration link: https://bit.ly/4iUmoGJ
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