Tourism in Focus (November 2026): The Ecosystem Shift Toward Modern Airline Retailing: From Selling Seats to Selling Journeys

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This edition was produced in partnership with Hitit, a PATA member and a provider of new generation airline, airport and travel industry software solutions.

PATA Members, get your copy here >

This edition was produced in partnership with Hitit, a PATA member and a provider of new generation airline, airport and travel industry software solutions.

PATA Members, get your copy here >

About the Author

Ilker Duzgoren has over 20 years of experience in the Airline Industry. He has led the implementation of over 100 projects involving the exchange of passenger data, API, PNR as well as Interline, Codeshare and GDS interactions between Departure Control Systems (DCS) and passenger reservation systems in collaboration with airlines, airports, customs and government authorities and their providers.

Ilker re-joined Hitit in 2024. In his first term, he overlooked the GDS, Interline and Codeshare solution portfolio of Crane PAX as the Product Manager between 2012-2018. Prior to his second term at Hitit, Ilker worked as Senior Manager for Passenger Data Exchange at the International Air Transport Association (IATA) headquarters in Montreal, Canada for 6 years. During his time at IATA, Ilker has been invited to and participated in multiple panels, conferences, and industry events hosted by the United Nations, ICAO, the World Customs Organization (WCO) and INTERPOL. Ilker has also contributed to multiple international standards and guidance material on Passenger Data, the most recent one being the revised International Guidelines on API (2022). He is the certified instructor for the IATA Training Course on Passenger Data Exchange Programs.

At Hitit, Ilker is responsible for developing the strategy in the implementation of Offers and Orders and unlocking the value of rich content, not only in an airline domain but also across the whole travel distribution chain. He is the product owner for Hitit Oxygen, which currently holds the title as the solution serving the largest number of passengers in production environment at the global scale.