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Pacific Asia Travel Association,
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Upcoming Activities

PATA Calendar

Live Webinar | Beyond the Beaten Track: Unlocking Tourism Growth Across Asia Pacific

Feb 13

Feb 13, 2026

Live Webinar | Beyond the Beaten Track: Unlocking Tourism Growth Across Asia Pacific

Feb 13, 2026

May 11

May 11, 2026 – May 13, 2026

PATA Annual Summit 2026

May 11, 2026 – May 13, 2026

Aug 18

Aug 18, 2026 – Aug 20, 2026

PATA Travel Mart 2026

Aug 18, 2026 – Aug 20, 2026

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Press Releases

Jan 22, 2026

PATA and Outdoor Lodging Association APOLA Enter Strategic Partnership to Advance Asia Pacific Sustainable Tourism Values

Jan 22, 2026

PATA Signs MoU with Phuket Hotels Association to Support Responsible Growth in Hospitality Sector

Jan 22, 2026

Jan 13, 2026

PATA Strengthens Collaboration with Euromonitor International to Empower Data-led Tourism Growth in Asia Pacific

Jan 13, 2026

Dec 4, 2025

Chiang Rai Delivers a Successful and Impactful PATA Destination Marketing Forum 2025

Dec 4, 2025

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Blog

Welcome New Members

We are excited to welcome three members that joined the PATA community! Find out what they bring to the network here.

Welcome New Members

We are excited to welcome three members that joined the PATA community! Find out what they bring to the network here.

5 Experience-driven Travel Trends Shaping APAC Travellers’ Journeys Today

The future of travel is defined by personalisation, authenticity, local interaction, and sensory immersion. Inspired by a PATA & Tripadvisor webinar, this article explores 5 key experience-driven travel trends shaping Asia Pacific journeys today. Read now.

Wellness, Traditions, and Innovation: Highlights from PATA Destination Marketing Forum 2025

Under the theme “Steeped in Tradition, Rooted in Wellness: Weaving the Meaningful Narrative of Travel,” PDMF 2025 served as a platform for practical insights on purpose-led tourism, experience-sharing among experts, and forward-looking discussions on destination transformation.

West Island in Sanya: Eco-Tourism and Sustainable Experiences in the Chinese Tropics

Sanya's West Island is being developed as a Zero-Waste Island, integrating ecological conservation with economic growth. Read this blog to learn about their initiative's goal to create a greener, more livable, and visitor-friendly destination.