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Webinar | How Would the Opening of China Impact on Demand for Tourism in the Asia Pacific Region?

The recovery of international travel within Asia Pacific has been fuelled by the opening of China to international travel. This webinar will present the latest trends and prospects of tourism demand based on the PATA Visitor Forecasts 2023-2025. Particular focus will be placed on the impact of lifting the travel restrictions by China on visitor arrivals in major destinations within the region. Implications of these forecasts will also be presented and discussed during the webinar. During this webinar, participants will have the opportunity to ask questions about the latest forecasts and find out useful insights and analyses for destinations and marketers to prepare for and manage the recovery of their tourism industries for the next three years.

What You'll Learn:  

  1. What can be expected by the destinations with the opening up of China to international travel?  

  2. Which countries/regions within Asia Pacific will be the major beneficiaries as a result?  

  3. What are the challenges that the tourism industry may face with the rapid recovery of tourism demand in the region?  

  4. Latest macro-economic outlook as the global economy slows  

  5. Priority categories for consumer spending in Asia Pacific  

  6. China reopening – opportunities or prolonged recovery and its impact  

  7. 2023 outlook – expected industry performance  


As part of your PATA Membership benefits, registration to this workshop is complimentary for PATA International Members – please use the email address associated with your organisational membership to register for this event. Registration fees apply for all other participants.  

Please note that certificates will be provided only to PATA Youth who have purchased a ticket for the session.

4 PM Singapore, GMT+8 (8 AM London | 1:30 PM New Delhi | 7 PM Sydney)

 

Speakers

Professor Haiyan Song, Associate Dean and Mr and Mrs Chan Chak Fu Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University 

 Professor Haiyan Song is Associate Dean and Mr and Mrs Chan Chak Fu Professor in International Tourism in the School of Hotel and Tourism Management, The Hong Kong Polytechnic University. He has a background in Economics with a particular focus on tourism demand modelling and forecasting. He has published widely in academic journals and served as consultants for a number of international organisations and businesses related to tourism. Read more

Caroline Bremner, Head of Travel Research, Euromonitor International  

Caroline Bremner manages the global content strategy for the travel and tourism industry at Euromonitor International, which she joined in July 1996. Caroline has a degree in French (MA (Hons), University of Edinburgh) and Postgraduate Diploma in European Marketing and Languages (PG Dip, Napier University, Edinburgh). Read more

Mayur (Mac) Patel, Regional Sales Director, JAPAC, OAG

Mayur (Mac) Patel is responsible for business development and leading the sales organisation in the region. Prior to joining OAG, Mac was Head of Regional Sales, ASPAC, Middle East and North Africa at Amadeus where he was responsible for their Travel Intelligence business. He spent over seven years at IATA, in a variety of roles focused on aviation data solutions and services. He holds a Bachelor of Business (tourism management major) from the University of Technology, Sydney.  Read more

Moderator

Paul Pruangkarn, Chief of Staff, PATA

Paul Pruangkarn is the Chief of Staff at the Pacific Asia Travel Association (PATA), headquartered in Bangkok, Thailand. In his role, he assists the CEO in executing the strategic goals and activities of the Association across all departments. In addition, he is currently overseeing the day-to-day operations of all communications, public relations, and marketing, and serves as one of the key spokespersons for the Association.  Read more

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PATA Members-only Networking Session

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PATA Youth Webinar: Ocean Conservation