Global changes in social, environmental, economic, and political conditions have resulted in unprecedented challenges in the tourism industry. In response to the COVID-19 pandemic, worldwide destinations implemented travel restrictions, which have severely impacted the tourism businesses. Although international tourism started to recover from the COVID-19 crisis, destinations still face challenges in various areas such as infrastructure, security, and human recourses.
One key to a successful tourism industry is the ability to recognise and deal with changes. With considerable challenges remain ahead, tourism organisations should forecast the trends and embrace the changes by focusing on monitoring, rethinking, innovating new forms of tourism. To advance the United Nations Sustainable Development Goals, joint efforts are needed to provide support for tourism transformation by accelerating the process of technology adoption, social inclusion, and environmental solutions.
In view of the above, the 16th UNWTO/PATA Forum on Tourism Trends and Outlook, scheduled to be held in Guilin, China and online through a hybrid format, will address the theme “Transforming Tourism: Understanding Trends and Capitalising on Change” in its 2022 annual conference.
The one-day hybrid forum will cover:
Keynote presentations, to feature on tourism recovery in worldwide destinations and foreseeable transitions or transformations of tourism into a future of sustainable, resilient, ethical and community-based development.
Panel discussions, with an emphasis on the trends and changes in the tourism development and destination resilience.
In collaboration with
