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VE Bulletin August 2020: Connecting with the Resilient LGBTQ+ Travel Market

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The VE Bulletin provides expert commentary on a trending issue that is shaping the tourism landscape and is available as a free download for all travel industry professionals.

Complimentary to All
Sign-in for FREE download >

The VE Bulletin provides expert commentary on a trending issue that is shaping the tourism landscape and is available as a free download for all travel industry professionals.

As the COVID-19 pandemic continues to challenge the tourism industry, it’s more important than ever for travel businesses to create effective messaging and ensure that they are making all travellers feel welcome in their outreach. With so many destinations competing for the attention of future travellers, now is the time to stand out in the crowd. LGBTQ+ travel represents an opportunity to engage one of the most resilient and loyal segments, as documented in a recent survey from IGLTA, the International LGBTQ+ Travel Association.

In this issue of the PATA VE Bulletin, IGLTA shares the results from its Post COVID-19 LGBTQ+ Travel Survey and shares key tips and trends to help the tourism industry reap the benefits of charting an inclusive path to recovery.

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About the Pacific Asia Travel Association (PATA)

Established in 1951, PATA is a not-for-profit membership association dedicated to advancing a meaningful Pacific Asia tourism economy.

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