John Williams

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Vice President Advertising Sales - Singapore & South East Asia, BBC Global News Limited

John is currently overseeing all of the BBC’s advertising, strategic and commercial activity across the BBC Global News portfolio for Singapore, South & South East Asia.

This includes the monetization for all television, online, mobile and video products across World News, BBC.com, BBC Mobile, BBC World Service digital & BBC Earth APAC.

John joined the BBC in 2002 in London and has worked for the BBC in Europe, Australia/NZ, North Asia, North & South America & now South & South East Asia.

Prior to relocating to Singapore from New York in Sept 2014, John was the VP, International Advertising for BBC Worldwide Americas, and previous to that position he was based in Australia where, amongst other things, he successfully launched BBC.com into that market.

Before moving to Australia in 2005, John was based at the BBC Advertising HQ in London, where he was Regional Advertising Director, CEEMA (Central & Eastern Europe, Mediterranean & Africa)

Johns career in media spans 30 years and 5 continents. Prior to the BBC he worked in the UK for ITV, WPP’s Ogilvy & Mather Media, Omnicom’s MGOMD, Virgin Radio, and a dot.com start up Sports.com. In 2001 John took a sabbatical to take part in the 2000/2001 Round The World Clipper Yacht Race.

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