PATA CEO Liz Ortiguera shared a message with the PATA community on Oct 28, 2021, which includes a roundup of recent and upcoming events, as well as some highlights from her first international trip in 21 months.

Explore key takeaways from the Virtual PATA Wellness and Luxury Travel Conference and Mart 2021, which featured presentations and panel discussions about these fast-growing sectors of travel, as well as a BBC fireside chat with the Tourism Authority of Thailand.

PATA CEO, Liz Ortiguera, shared a message to our network of valued PATA International Members on Oct 14, 2021 with details about her top priorities. Full content has been reposted below:

The data from the latest Cornell Hotel Sustainability Benchmarking (CHSB) shows that the average carbon footprint of a hotel stay reduced by 3% between 2018 and 2019. The data on energy, carbon and water has been collected from over 21,000 hotels across 57 destinations.

With the view to help develop the strategy of rural vitalisation and promote global sustainable development, the Rural Light Brand Project will be established for the next conference. This ongoing campaign strives to build a ‘Global Rural Tourism Oscar.’

alidian Town is located in the core area of the eastern new city of Wuxing District, Huzhou, Zhejiang, China. The town has green mountains and rivers, convenient transportation, and rich cultural tourism resources such as sericulture, ancient villages, farming, and the World Rural Tourism Town

The Virtual Rural Tourism and Sustainable Development Conference 2021 on Sat, Sep 25, is a part of the World Rural Tourism Conference (WRTC), an unofficial, informal, non-profit and regular conference-based platform eyeing to provide developmental win-win communication and establish long-term business relations with all the members.

The Virtual Rural Tourism and Sustainable Development Conference 2021 on Sat, Sep 25, is a part of the World Rural Tourism Conference (WRTC), an unofficial, informal, non-profit and regular conference-based platform eyeing to provide developmental win-win communication and establish long-term business relations with all the members.