Dec 1-3: Chiang Rai, Thailand
“Steeped in Tradition, Rooted in Wellness: Weaving the Meaningful Narrative of Travel”
Step into a global stage where tradition meets innovation. This year’s conference brings together thought leaders and creative voices to explore wellness, hyper-local travel, cultural heritage, technology, and destination reinvention—unlocking bold ideas and transformative strategies shaping the future of tourism across Asia Pacific and beyond.
The event this year features a 1-day conference and a 1-day destination experience.
About Chiang Rai
The city of Chiang Rai, nestled in the northernmost region of Thailand, is known for its complex mountain range and the famous Golden Triangle region. Home to iconic sites like Wat Rong Khun (the White Temple) and Baan Dam Museum (the Black House), Chiang Rai captivates visitors with its art and architecture that represent both the skills of Thai National Artists and the rich heritage of the Northern Thai region.
Visitors who seek calming natural scenery can enjoy the breathtaking morning mist from Doi Pha Tang’s peaks, explore lush tea plantations, and relax by serene waterfalls. The province also offers immersive cultural experiences, showcasing traditional crafts and local customs. Conveniently, the province is only a one-hour flight from Bangkok.
Programme
Day 1
Monday, December 1
All Day
Registration
Evening
At Leisure
Day 2
Tuesday, December 2
All Day
Registration
Destination Experience
Evening
Welcome Dinner
Day 3
Wednesday, December 3
All Day
Conference
Evening
Farewell Reception
Day 4
Thursday, December 4
All Day
Departure
Conference Topics
Traditions Replanted: A Transformation of a Destination
Wellness, Taking A Holistic Approach to Travel
Attracting the International by Focusing on the Hyper-local
Hyper-local Experiences Workshop
Creative Cities - Power of the Network
A Destination from the Artists' Perspective
Transforming MICE Events into UGC Destination Showcases
From Creative Economy to Future MICE setting
Tech with a Soul
The Reinvention of Place
Registration
The registration is free of charge, but you can be a great help in making your and our event footprints a little closer to carbon neutral by contributing an optional Event Carbon-offset fee of THB 500! (Where does this money go?)
THAI Airways is proud to be the Official Airline Partner for PATA Destination Marketing Forum 2025 and pleased to offer discounted airfares on Business Class and Economy Class for all delegates travelling on THAI operating flights to and from Bangkok. To book your ticket, please visit www.thaiairways.com/en-th/content/mice.
Booking code will be sent once registration has been completed.
Official Venue & Hotels:
The Heritage Chiang Rai Hotel & Convention
This 4-star hotel in Chiang Rai ideally combines arts with contemporary; the design reflects the dignified cultures of the old Lanna Kingdom that provides guests the ultimate “Heritage Experiences”.
The hotel comprises state-of-the-art meeting rooms equipped with the latest technology. Two Grand Ballrooms that can be separated into four meeting rooms to accommodate a total of 1,500 guests in various arrangements, together with a spacious foyer area. The hotel also offers six meeting rooms ready to capture your needs for small and medium meetings and events.
The hotel has been certified with the Thailand MICE Venue Standard (TMVS).
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Hi Chiangrai Hotel
Superior Room King/Twin Bed: THB 1,600/ room night
The price is inclusive of breakfast, service charge, and tax. Special rate expires on Dec 8.
Booking: hicr@high.co.th
Cancellation policy: Non-cancellable, non-modifiable. A penalty of 100% will apply for no-show.
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Le Meridien Chiang Rai
For period between Nov 30, 2025 - Dec 4, 2025
Deluxe Garden View (Single/Double): THB 4,800/room night
Deluxe River View (Single): THB 5,300/ room night
Grande Deluxe Room (Single/Double): THB 6,300/ room nightThe price is inclusive of breakfast, service charge, and tax. Special rate expires on November 1.
Booking: rsvn.chiangrai@lemeridien.com
Cancellation will result in forfeiture of the prepayment, non-refundable. Changes possible until Oct 30.
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Sann Hotel
For period between Nov 30, 2025 - Dec 5, 2025
Superior King/Twin Bed (Room view): THB 1,600/ room night
Deluxe King/Twin Bed (City view): THB 1,800The price is inclusive of breakfast, service charge, and tax. Special rate expires on Nov 15.
Booking: reservation@sannhotel.com | sann.info21@gmail.com
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The Heritage Chiang Rai Hotel and Convention
Deluxe King/Twin Room: THB 2,500/ room night
The price is inclusive of breakfast, service charge, and tax. Special rate expires on November 1.
Cancellation Policy: Non-cancellable, non-modifiable. In case of no-show, a penalty of 100% will apply.
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The Mantrini Chiangrai
5-min ride to event venue
Superior Room Twin Bed: THB 1,800/ room night
Deluxe Room King/Twin Bed: THB 2,000/ room nightThe price is inclusive of breakfast, service charge, and tax. Special rate expires on Dec 8.
Booking: info@mantrini.com
Cancellation policy: Non-cancellable, non-modifiable. A penalty of 100% will apply for no-show.
Sponsorship
Maximise Your Brand Exposure at PATA’s Flagship Event
Put your brand in front of key industry leaders with exclusive sponsorship opportunities at PATA’s flagship event. Gain visibility across our event website, programme, and marketing materials, along with onsite branding acknowledgments. Enhance your presence in PATA’s pre-event, during-event, and post-event communications, ensuring lasting recognition among global travel and tourism professionals.
Sponsorship Types
Flagship Sponsorship
Gold Sponsorship US $10,000
Silver Sponsorship US $7,000
Bronze Sponsorship US $5,000
Thought Leadership Sponsorship
Opening Keynote US $10,000
Closing Keynote US $8,000
Presentation/ Session/ Breakout Session US $8,000
Brand Awareness Sponsorship
Lanyard US $3,000
Business Tabletop US $3,000
Got questions?
PATA Event Carbon Offset Fee
PATA selects carbon offsetting projects in the destinations where the events take place whenever possible to support these communities and invest in local sustainability initiatives.
Why take part?
PATA is committed to reducing the carbon emissions of our in-person events. Our Carbon Neutral Events Policy outlines the steps taken to minimise and mitigate the events' footprint. However, some emissions are unavoidable, such as the flights taken to reach the destination, the electricity consumed, and the waste generated, among other emissions carefully calculated by our Sustainability Team.
For this reason, PATA offsets the unavoidable carbon emissions, as we have done in previous years. But for this, we need your support! With US $10, you help us gather the necessary funds for offsetting PDMF's emissions through a carbon offset project.
The event is proudly supported by
Destination Partners
Official Airline Partner
Official Online Hotel Booking
Supporting Media Partners
Please be aware that any emails claiming to sell our mailing lists are fraudulent. We advise you to disregard such messages to protect yourself from loss. PATA will never sell your personal information. To learn more about how we protect your privacy, please visit our Privacy Policy, information on Internet Security, and Terms and Conditions.